Best tweets and reactions from Hashtag Sports (Day 1, Part 1)

The much awaited event of the year – Hashtag Sports, kicked off on 26th June, at New York’s Times Square. The day comprised of sixteen panels and a keynote by former NBA Commissioner, David Stern and CEO of Overtime, Dan Porter, moderated by Jason Gay of the Wall Street Journal. There were some great things said on and off the stage. Let’s take a look at some of the best tweets and moments from day 1.

Opening session: Keynote Interview with David Stern and Dan Porter: Redefining Sports Viewership

David Stern on digital media and short form content:

Dan Porter on what social media is doing:

Vision and forward-thinking mindset at the NBA:

Impact of social media on fandom:

Dan Porter on next generation technologies (AR/VR):

David Stern on wearable technology:

Session 2: Keynote Interview with Roger Mason Jr.: Branding & Basketball 

Roger Mason Jr. on the impact of personal brands:

Wage structure at the Big3 (3-on-3 basketball league):

Power of social media:

And then there was some disappointing news for basketball fans:

But there’s hope:

Session 3: Chiney Ogwumike + Justin Pugh: Athletes Uninterrupted

Well, big revelation (NOT):

Do and learn (#SMTips):

Why Uninterrupted works:

And some “sponsored content” courtesy Chiney:

Session 4: Going Live with Twitter with Laura Froelich (Twitter), Jason Coyle (Stadium), Brandon Costa (SVG) and Raphael Poplock (The Players’ Tribune)

Embracing Twitter:

Live video user base on Twitter:

eSports on Twitter:

Twitter distribution:

What Twitter offers sports teams and leagues:

Session 5: Launching Lax: Behind a Sport’s Multichannel OTT Platform

Evolution of National Lacrosse League (NLL):

The real battle in digital media:

Just a great point:

Advice to social teams:

Future of LAX:

Partnership is the key:

Freemium but within reason:

Social media offering … data:

Branded content:

Some giggles and lighter moments: 

The man on the move – Mark J. Burns

When David Stern got candid:

Continue reading for Part 2


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